Active Radiance Serum

BRIGHTENS, SMOOTHS, RESTORES WINNER ‘Best Multi Zone Serum’ – Beauty Shortlist Awards 2024 ‘Mama & Baby’ WINNER ‘Best Multi Tasking Beauty Product’ – Beauty Shortlist Awards 2024 ‘Eco Awards’ This lightweight serum provides intense hydration and targets uneven skin tone and dullness, restoring a luminous complexion without irritation. Formulated with Bakuchiol, a natural, gentle alternative to retinol, it effectively smooths texture and enhances radiance without causing dryness or sensitivity. Innovative Songyi Mushroom Extract actively reduces visible pigmentation, promoting a clearer, brighter appearance. Gentle Papaya Enzymes exfoliate softly, boosting your skin’s clarity and glow. At its core, the multi-award-winning Organic Marine Algae supports an even skin tone, minimizing existing pigmentation and strengthening the skin’s natural defense against future discoloration. Suitable for all skin types, this glow-enhancing serum absorbs effortlessly, leaving your skin feeling silky smooth, deeply hydrated, and radiantly refreshed. How to Use: For optimal results, apply 4-5 drops to cleansed face and neck morning and evening, gently smoothing in before your moisturizer. Scent: Enjoy the subtle, naturally sweet aroma of pure botanicals. Our serum is intentionally free from fragrances and essential oils, known to cause irritation or allergic reactions, making it safe for even sensitive skin. Ideal For: Dull, Pigmentation-Prone, and Mature Skin: Clinically studied organic marine algae works deeply to balance melanin production, preventing new pigmentation and protecting your skin from oxidative stress and environmental damage. Expect visibly brighter, smoother, and more even-toned skin. Clear Skin (Acne-prone, Combination, Oily): The non-comedogenic formula balances skin without clogging pores. Rich in anti-inflammatory ingredients, it reduces breakouts, refines texture, and calms redness. This lightweight serum hydrates while controlling excess oil, leaving your skin clear, refreshed, and naturally radiant. What’s in It Organic Grape Oil – natures moisturizing gift for all skin types including acne prone. Vitamin rich oil with super light texture and unique conditioning properties for all skin types. Particularly high in linolenic acid that can help control acne by declogging pores. High vitamin e content for those with mature skin. Organic Tea (Camellia) Seed Oil – our secret to a clear and firm complexion. This remarkable omega and antioxidant rich fast absorbing oil forms a deep barrier that locks in moisture and helps keep your skin feeling smooth and perfectly hydrated.       Organic Raspberry Extract – our anti-ageing super-fruit punch. Packed with vitamin C, this high antioxidant booster protects and brightens our skin while improving skin elasticity for a long lasting firmer and radiant complexion.     Size: 30 g Natural/Organic Ingredients Organic Grape Oil*, Organic Tea (Camellia) Oil*, Organic Jojoba Oil*, Organic Sunflower Oil*, Bakuchiol, Organic Sea Buckthorn Fruit Co2 Extract*, Organic Amaranth Seed Co2 Extract*, Organic Raspberry Seed Co2 Extract*, Natural Vitamin E Oil, Prickly Pear Fruit Extract, Songyi Muchroom Extract, Papaya Fruit Ferment Extract, Organic Brown Algae Extract*, Papaya Seed Oil, Equadorian Rose Extract, Microalgae Extract. *Certified Organically Grown Ingredient More about the brand Our Story A Journey Toward Sustainable Skincare 64 Awards & Counting FAQ Our Story Vemel was born as an antidote to the chemical overload that we find in our every-day lives in our quest to help our children who sffered for years with eczema related skin conditions and allergies. We believe that by reducing the chemicals that we absorb on a daily basis we can make long terms benefits to our overall health. Read More >> A Journey Toward Pure and Sustainable Skincare Vemel is a brand born from a personal journey toward healthier, more conscious skincare. Motivated by a need for truly clean formulations, Vemel was created to offer waterless, fragrance-free, and essential oil-free products that are gentle, effective, and safe for even the most sensitive skin. With a strong focus on transparency, sustainability, and biotech innovation, the brand uses potent plant-based ingredients and cutting-edge fermentation techniques to deliver results without compromise. Vemel’s philosophy — rooted in “less is more” — drives their minimalist, high-performance approach that supports both skin health and environmental wellbeing. Read More >> 64 Awards & Counting Vemel has firmly established itself as a leader in clean, sustainable skincare with an impressive total of 64 beauty awards, including six new honors at the Beauty Shortlist Awards 2025. Among the standout winners is the Biome Active Essence, which took home titles for Best Probiotic Skincare Product and Best Face Mist. Known for its innovative, waterless formulations and commitment to biotech-powered, gentle skincare, Vemel continues to gain recognition for products that are highly effective yet safe for even the most sensitive skin. Read More >> FAQ Are Vemel products cruelty-free and vegan? Yes, Vemel products are cruelty-free and vegan. Are Vemel products suitable for sensitive skin? Yes, Vemel products are suitable for sensitive skin. What skin concerns do Vemel products target? Vemel products address a variety of skin concerns, including sensitive skin, dry skin, eczema, age-defying, blemish-prone, and dehydrated skin. Is Vemel a sustainable brand? Vemel is committed to environmental consciousness and sustainability. Their products are 100% waterless and plastic-free. They are also vegan certified and cruelty-free. For further questions, click to contact us below: Contact us Blog Posts Vemel Wins 4 Prestigious Beauty Awards – A Moment to Celebrate Vemel has been honoured with four prestigious Beauty Shortlist Awards 2026 — a meaningful recognition [...] 20 Mar Autumn treatment heroes for Radiant, renewed skin As the seasons shift, our skin follows. Cooler days often bring tighter, thirstier skin, and [...] 27 Nov Hydrating Winter Skincare with Vemel: Glow Bundles Overview There is something about this time of year that makes you slow down a little. [...] 20 Nov Just launched: Vemel’s Glow Resurfacing Mask We’ve been waiting for this one—and so have you. After months of anticipation, Vemel has [...] 23 Sep Pro-Ageing skincare with Vemel: Science, nature & radiance at every age Your glow is no accident. At The Dutch Health Store, we believe skincare should be [...] 21 Aug You can’t see it, but your skin feels it: why organic, waterless skincare matters When browsing the beauty aisle, it’s easy to be drawn to luxurious textures, attractive packaging, [...] 30 May 64 Awards & Counting: Inside Vemel’s Rise to Clean Beauty Stardom Vemel is beyond thrilled to announce that the brand has won six prestigious awards at [...] 14 Mar Clear & Balanced: best Cleansers for Oily and Blemish-Prone Skin For those with oily or blemish-prone skin, choosing the right cleanser can make all the [...] 07 Nov